Google Tag Manager is a powerful, free tool developed by Google to help digital marketers and developers deploy and manage tags and pixels on their sites without having to update the source code. We've written in the past about some of the reasons to use Google...
Your homepage is one of the most viewed pages on your eCommerce site. It's also one of your top landing pages, and most of the people who actually buy from you will see your homepage before they do so. You know the saying...
[embed]https://www.youtube.com/watch?v=Nyb3ncWLfz4[/embed] In this post, we show you a step-by-step tutorial to verify your website in Google Search Console and start collecting click, query, and impression data. Specifically, this video shows how to verify a website in Google Search Console (GSC) using Google Tag Manager (GTM)....
[embed]https://www.youtube.com/watch?v=nSue_3Cv-U8[/embed] In this video, Nate and Riley show how to install a general pageview tracking snippet for Google Analytics using Google Tag Manager....
[embed]https://www.youtube.com/watch?v=SdvZzpaq6NQ[/embed] In this SEM Session, Nate and Riley do a fresh install of Google Tag Manager on Nate's Wordpress site. The GTM code is inserted into the header.php file of your Wordpress site....
[embed]https://www.youtube.com/watch?v=JoG7TENRurc[/embed] In this episode of SEM Sessions Riley and Nate discuss the benefits of using Google Tag Manager. GTM makes tag management easier and improves the accuracy of page tracking It's easy to create events and goals in Google Analytics using Google Tag Manager's built in...
[embed]https://www.youtube.com/watch?v=_VkzHc7P5dU[/embed] Branded search is powerful, but how can you measure it? In this video Nate and Riley talk about how we've been able to track branded searches for clients and show you how you can do the same. What is branded search and why would you...
[embed]https://www.youtube.com/watch?v=D2m6fxJjWhk[/embed] The Web Sins Podcast is a collaboration between Monte Verde Media and Mean Peak Design. In this episode, Nate and Riley audit the L.L. Bean website and note issues and areas of improvement related to their SEO, UX, and CRO....
Google representatives have told us time and time again that they are making multiple updates to their algorithms on a daily basis, but there are definitely some that shake up the SERPs more than others. Here, we've compiled a reverse chronological list of major Google algorithm...
[embed]https://youtu.be/cch0oMTOLP0[/embed] We're happy to announce the launch of a new podcast initiative co-hosted by Monte Verde Media and Mean Peak Design. In each episode of the Web Sins Podcast, Riley and Nate look at a different website and discuss UX/UI issues and potential areas of improvement. In this...